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ABOUT ABOUT PICA PICA
We are Pica Pica, an independent art crew from Stockholm/Sweden that manifests itself as a pop music group. The crew includes musicians, music producers, songwriters, film makers, photographers, designers, graffiti artists, and much more. We all contribute with our separate professions to build a united entity. No one has absolute creative control over the project. Instead there is a trust in everyones knowledge and craftsmanship. The point is for every person to be free in their expression. To inspire each other. To let Pica Pica fly free. PICA PICA - THE STORY
Pica Pica started in 2013 when songwriter and artist Ida Segersten ran into music producer Stateside at a Cult Of Luna-concert in Stockholm. They grew up together in a small village in the northern, isolated parts of Sweden, but had hardly seen each other since they were teenagers. They instantly decided to make something new together. A couple of days later Ida sent Stateside a demo recorded on her phone, and just weeks after that they were in the studio recording Pica Picas first song ’Isolated’. Ida made the song years earlier, but had only ever played it to one other person - her best friend ClaesMikael Svensson - a designer and clothing artist who became a natural part of Pica Pica already from the start. It was the initial work, where all three had free rein, that inspired to make the project into a creative art crew with freedom for all the members to express their own view of Pica Pica.
Before Pica Pica had even released anything, a demo made it’s way to the bookers at Sofar, a concert concept featuring great artists around the world. In April 2014 Pica Pica played Sofar Stockholm as their very first concert. Two months later the video for Isolated was premiered on Sound Of Da Week. SODWEE stating ”From the few tunes we’ve heard so far, it is clear to us that this ensemble of artist will take Europe by storm...“.
After returning to the studio for a couple of months EP ’The Darker’ was released in February this year. Earning mentions like ”dramatic and bombastic” -Meadow Music, and ”powerful and ambitious” -Pure M Magazine. It was soon followed by the music videos for songs ’My BF’ and ’White Skies’. The later premiered on It’s All Indie, the blog writing ”...Stockholm’s Pica Pica are at the top of the tree as far as magnificence comes.” In June songs ’Denial’ and ’Lift Me Up’ where released. Swedish blog Drefvet wrote ”This is what moving popmusic sounds like in the late spring and early summer of 2015.” TESTIMONY
- The future is bright. The crew is growing all the time and we’re reaching more and more people. This is just the beginning! The Lighter has begun...
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CONTACT hype@picapicaofficial.com
©2016 - PICA PICA DESIGN: BEATING HEART GROUP
LOGO: FOF
CLOTHES/MAKEUP: CLAESMIKAEL SVENSSON
PHOTO: LISA LINDQVIST LILJEDAHL